Trust & Privacy

Your data, your control, our commitment

Our Privacy Principles

Sparked exists to help creators succeed. That means respecting your data, protecting your privacy, and giving you complete control over what you share and how it's used.

You Own Your Data

Everything you create in Sparked belongs to you. Export or delete it anytime, no questions asked.

We Don't Sell Your Data

Your analytics, content, and insights help you—not third-party advertisers. Period.

Transparent Controls

See exactly what data we collect, why we need it, and revoke permissions whenever you want.

Easy Export & Delete

Download all your content, plans, and assets in standard formats. Delete your account in one click.

What Data We Collect

We only collect data that makes Sparked work better for you. Here's exactly what we gather and why.

Account Information

Name, email, and profile details to create your account and communicate with you.

You control: Update anytime in settings

Connected Platform Data

When you connect social accounts (YouTube, Instagram, TikTok), we access analytics and performance metrics to power Gameplan and Pulse insights.

You control: Revoke platform connections anytime

Content & Assets

Anything you create in Studio (thumbnails, storyboards, drafts) is stored securely so you can access it across devices.

You control: Export all assets or delete individual items

Usage Analytics

How you use Sparked (features clicked, time spent, workflows completed) helps us improve the product for everyone. This data is anonymized and aggregated.

You control: Opt out of product analytics in settings

How We Use Your Data

Every piece of data serves a purpose: making Sparked more helpful for you.

What We Do

  • Improve your Gameplan: Use performance data to recommend better content slots, hooks, and timing
  • Generate Pulse insights: Analyze what works for your audience to give you actionable nudges
  • Enhance Studio: Learn your visual style to suggest better thumbnails and assets
  • Build better features: Understand how creators use Sparked to prioritize product improvements
  • Provide support: Help troubleshoot issues and answer questions when you reach out

What We Don't Do

  • • Sell your data to advertisers, brokers, or third parties
  • • Train public AI models on your content without explicit permission
  • • Share your analytics with other creators or platforms
  • • Use your content for marketing without asking first
  • • Track you across the web outside of Sparked

Data Security

We take security seriously. Here's how we protect your data.

Encryption in Transit

All data transferred between your device and our servers uses TLS 1.3 encryption

Encryption at Rest

Your content and data are encrypted when stored in our databases and file systems

Access Controls

Only authorized team members can access production systems, and all access is logged and monitored

Regular Audits

We conduct security reviews and penetration testing to identify and fix vulnerabilities

Your Rights & Controls

You have complete control over your Sparked account and data.

Access Your Data

Download a complete copy of your account data, including all Gameplans, Studio assets, and Pulse insights.

Update Information

Change your profile, email, connected accounts, and preferences anytime in account settings.

Revoke Permissions

Disconnect platform integrations or partner app access with one click. Your data stops syncing immediately.

Delete Your Account

Permanently delete your account and all associated data. This action is irreversible and takes effect within 30 days.

Content Safety

Sparked is designed to help creators build quality content, not spam or harmful material.

Our Guidelines

  • • We don't support automation that generates clickbait, misinformation, or harmful content
  • • Our AI suggestions avoid sensationalism and prioritize authentic creator voice
  • • We flag potentially harmful or policy-violating content for creator review
  • • Sparked is a tool for human-led creativity, not automated content farms

Questions or Concerns?

If you have questions about privacy, data handling, or security, we're here to help.

Privacy inquiries: privacy@sparked.com
Security issues: security@sparked.com
Full privacy policy: sparked.com/privacy