Vision

Sparked will evolve from an AI coach and studio into the complete creative operating system for creators— from ideation to execution to growth.

Now: Core Flywheel

Delivering weekly wins through the complete Gameplan → Studio → Pulse cycle.

Current Focus

• 2-week Gameplan with goal-aligned content slots
• Studio canvas with AI-powered asset generation
• Weekly/daily Pulse insights and nudges
• Auto-generated Media Kit for sponsorships
• Social account integrations (YouTube, Instagram, TikTok)

Next: Publishing & Collaboration (Q2-Q3 2025)

Closing the loop from planning to publishing with team workflows.

Planned Features

• Direct publishing to platforms from Sparked
• Team collaboration with roles and permissions
• Approval workflows for brand/agency use cases
• Native A/B testing for thumbnails and hooks
• Advanced scheduling with optimal timing prediction
• Comment/feedback loops within Studio assets

Later: Platform & Ecosystem (2026+)

Expanding into marketplace, advanced coaching, and brand partnerships.

Future Vision

• Template marketplace (prompts, storyboards, style packs)
• AI style coach with personalized training
• Brand brief → creator matching engine
• Cross-creator collaboration features
• White-label solutions for agencies
• Advanced analytics and attribution
• API for third-party integrations

Key Milestones

2025: Beta Launch

Launch closed beta with 50-100 creators. Validate core flywheel and gather feedback on Gameplan, Studio, and Pulse.

2025: Public Launch

Open to all creators. Launch Starter and Pro tiers. Begin agency partnerships and rev-share pilots.

2025: Publishing & Teams

Ship direct publishing integrations. Launch Studio team plan with collaboration features.

2025: Optimization & Scale

Advanced Pulse analytics. A/B testing framework. Early marketplace experiments with templates.

Success Metrics

We measure progress through creator outcomes, not vanity metrics.

North Star Metrics

• Weekly Active Creators (WAC) — Creators completing a full Gameplan → Publish → Pulse loop each week
• Gameplan Completion Rate — % of planned slots that get published
• 12-Week Retention — Creators still active after 3 billing cycles
• Creator Uplift — Measurable improvement in CTR, watch-time, or engagement
• Media Kit Conversions — Sponsor inquiries and closed deals from shared kits

Roadmap Philosophy

We ship features only when they strengthen the core flywheel. Every addition must either improve creator outcomes, increase completion rates, or unlock new revenue streams. We say no to complexity that doesn't serve our mission.

Product Roadmap