Business Model
Sustainable revenue through tiered SaaS and strategic partnerships
Revenue Streams
Tiered SaaS
Per-seat subscription with usage add-ons for renders and generation
Team Plans
Studio plan for teams with collaboration features and premium support
Partner Revenue
Rev-share with agencies and platform integration partnerships
Pricing Tiers
Starter
Solo creators validating consistency. Entry-level access to Gameplan, Studio, and weekly Pulse insights.
Pro
Serious growth with advanced Gameplan, daily Pulse nudges, Media Kit, A/B testing, and priority support.
Studio
Teams and brands with collaboration, approval workflows, custom integrations, and dedicated support.
Unit Economics
Our business model is designed for sustainable growth with healthy unit economics and strong retention.
Key Metrics
- • WAC — Weekly Active Creators completing flywheel loops
- • LTV:CAC — Target ratio of 3:1 or higher
- • Payback Period — Under 6 months via organic growth and referrals
- • Net Dollar Retention — Expansion through upsells and usage
Long-Term Revenue Opportunities
Beyond core SaaS, we're building multiple expansion opportunities:
- • Marketplace — Templates, prompts, and style packs from creators
- • Brand Matching — Connect brands with creators via Media Kit insights
- • White Label — Agencies deploying Sparked with their branding
- • Platform Fees — Commission on creator-brand collaborations facilitated through Sparked
Growth Strategy
Creator-led education (workshops, challenges), agency partnerships with rev-share, and viral loops through showcase galleries drive efficient customer acquisition.